Category Archives: 2012

July E-Blast

Happy July!

There is nothing we appreciate more here at the Wheelhouse than you! Your patronage is very important to us, and we hope that we’ve earned it.

Retail+Service
Through the end of the month, we are throwing in a Planet Bike Blinky light set with the purchase of any new bike! We carry cruisers and hybrids from Kona, Sun and Origin 8. Any bike purchased from Wheelhouse Detroit comes with a free tune-up with no expiration date.

Now you can wear the Wheelhouse! You can pick up one of our t-shirts for just $15 at the shop or $20, including shipping, via our website.

We aim to provide fast, fair and quality service. To do so, we require bikes to be dropped off, so that we can work on them in the order that they are received. We do not perform on-the-spot repairs. Depending on the day, we can get it back to you in a few hours or by the next day — but it can take longer if we need to order parts or there is a backlog. We do our best to communicate whatever the situation and timeline might be. Thanks for the opportunity to work on your beloved steed!

Tour the city with Wheelhouse!
Our tours continue to be a big hit. What’s so great about them? Well, they are developed in concert with the community that we visit or with an expert in the area that we will be discussing. To provide a safe ride and so that everyone can hear the guide, we limit our group size to 15 riders — which is why so many of our tours sell out. But you’re in luck! We do have spots open for Hamtramck and Eastern Market this Saturday, two of our most popular tours…so here’s your chance if you’ve been “meaning to take one!” Check out our roster and make your reservation at wheelhousedetroit.com/tours.

We do offer private group tours, which are great as a corporate team-building exercise, non-profit fund-raiser, conference activity or pre-wedding excursion. We’ve worked with Compuware, Quicken Loans, University of Detroit Mercy, Wayne State University, University of Louisville, Seco Tools…and lots of random groups of friends and families! Group rentals are also available at a discounted rate with an advance reservation. We’ll even throw in helmets and locks! Give us a call at 313-656-2453 or email Kelli to set something up.

What’s up for July
Our bi-weekly maintenance classes with Fender Bender are scheduled for July 24, August 14 & 28 and September 11 and 25. They start at 6 p.m. and last two hours. You’ll learn a little something about fixing your ride and commuter safety. Classes cost just $5 and include a patch kit.

We also have Wheelhouse Workouts every other Wednesday — July 18, August 1 & 15 and September 5 & 19. We aim to pedal 15 miles an hour, up to 20 miles. These rides are free, fast and fun!

For whatever reason, there aren’t a ton of cycling events in Detroit in July, but the rest of the season is jam-packed. Mark your calendars for the 4th Annual Colin Hubbell Memorial Ride (8/11), J-Cycle (8/19), Compuware Motor City Bike Ride (8/25), PEAC’s Celebration of Cycling (9/8), Tour de Ford (9/9), and of course, the big one, Tour de Troit (9/15)!

In closing, remember that Wheelhouse is open everyday, Monday through Saturday from 10 a.m. to 8 p.m. and Sunday from 11 a.m. to 5 p.m. Hope to see you soon!

Thanks,
Your Friends at Wheelhouse Detroit

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June E-Blast

Hello there, Wheelhouse friend!

Please accept our apologies for being so super late with our monthly e-blast but, guess what? We’ve been busy! So here’s a brief note to get us through the Fourth of July holiday and then hopefully we will get back on schedule!

We are open Monday through Saturday 10 a.m. to 8 p.m. and Sunday from 11 a.m. to 5 p.m. with the following exceptions: We are closed on Monday, June 25 due to the Fireworks. We will be open holiday hours of 11 a.m. to 5 p.m. on Wednesday, July 4.

2012 Detroit River Days Festival
If you are visiting the shop this weekend, please be mindful that that the 2012 River Days Festival will be in full swing, happening June 22-24, 2012! Thousands of Detroiters and visitors will be visiting the Detroit International Riverfront with the return of the this fantastic festival, so anticipate pedestrian traffic on your ride over, or increased vehicular traffic if you are driving (please note that the Rivard Plaza parking lot adjacent to our shop is closed for festival staging).

Tour Info
Be sure to visit wheelhousedetroit.com/tours to read up on our complete roster of offerings and to make a reservation as many of them do sell out. We cap registration at 15 riders to ensure a safe ride and that everyone can hear the guide!

We also book private tours, some with families and friends, others for work outings. Just a heads-up, we are now booking for the end of July and beyond, so keep that in mind if you are planning an outing. Give us a call at 313-656-2453 or email us at info@wheelhousedetroit.com to set one up!

Classes & Workouts!
Mark your calendars for our bi-weekly bike maintenance classes taught by our friends at Fender Bender! The two-hour Tuesday workshops includes instruction on how to change a flat, patch a tube, adjust your seat and handlebars plus some trouble-shooting tips, Rules of the Road discussion and commuting guidelines. Classes cost just $5 and include a patch kit. Remaining dates are June 26; July 10 and 24; August 14 and 28; and September 11 and 25. They start at 6 p.m. sharp and are first-come, first-serve.

Every other Wednesday, join us for Wheelhouse Workouts, a 20-mile fitness ride at a moderate pace (12 to 15 mph) with a varying route. This ride is offered in conjunction with our friends at FitnessWorks, who will kindly provide participants with a rest and water stop. Remaining dates are July 18; August 1 and 15; and September 5 and 19. This ride is FREE!

Wear Wheelhouse!
Our sharp Wheelhouse t-shirts are available at the shop for $15, or you can pick one up online here for $20 (as modeled by Wheelhouse’s own Adam Bedell, starting defender for Detroit City FC).

Other Great Bike Happenings
Coming up on June 30 is The Thunderdrome! a two-wheeled race (both motorized and non- in several different classes) that takes place at the until-recently abandoned Dorais Velodrome in northeast Detroit. It costs 5 bucks to spectate, and that enters you into a raffle for this new bike provided by none other than the Wheelhouse! It should be a fun event to ride or watch!

Registration is open for the Eleventh Annual Tour de Troit. This year, the date is September 15. Early bird registration is open through June; the price starts to jump after that! More info in future editions about the Colin Hubbell Memorial Ride (August 11), Jcycle II (August 19) and Compuware Motor City Bike Ride (August 25).

Don’t forget! Wheelhouse provides free bike valet at all Detroit City FC home games, which are held at Cass Tech. You can find us on the south end of the field. The remaining games are 23 and July 1, with playoffs expected. If you haven’t made it to a match yet, you are really missing something special. We love Le Rouge!

Here at the Wheelhouse, we strive to provide a great offering of bike-related retail stock and exceptional bike service. We turn bikes around typically in one to six days and are still carrying an array of new bikes and bike accessories at what we consider to be fair prices!

Thanks for your patronage,
Your Friends at Wheelhouse Detroit

This Movement Festival, Get Rolling With Wheelhouse!

One of our favorite weekends of the year is the Movement Electronic Music Festival held over Memorial Day weekend. We love to get as many visitors onto a bike as possible, as we truly believe it is the best way to see the city.

To that end, we are offering discounts to anyone wearing a Movement festival wristband all weekend long. So whether you are looking for a quick ride to Eastern Market for lunch, a trip to Belle Isle for a swim, or want a bike for transportation the entire weekend, we’ve gotcha covered!

MOVEMENT FESTIVAL-GOER RENTAL RATES
$10/2 hours (reg. $15)
$18/half-day/4 hours (reg. $25)
$25/full day (reg. $35)
$40/2 days (reg. $50)
$60/3 days (reg. $75)
$75/full week (reg. $99)

You can call 313-656-2453 to reserve a bike at these rates.

We also offer a couple of techno-themed tours that delve into Detroit’s epic electronic music history.

The first tour will be on Sunday, May 27 from noon to 4 p.m. It will be the “long” tour that will go for as many as 21 miles, taking riders past historic electronic music sites like The Music Institute, Underground Resistance HQ, and the Packard Plant. The tour price is $30; with bike rental, it’s $40. This “long” tour is recommended for more experienced riders.

The second tour will be Monday, May 28 from noon until 3 p.m. It will be the “short” tour. A rider will see landmarks such as The Music Institute, Underground Resistance HQ, and the East Riverfront Warehouse District. The tour price is $25; with bike rental, it’s $35.

If you are on Facebook, you can check out a great album of photos taken at last year’s Long Tour. As you can see, the stop at Underground Resistance HQ was pretty amazing.

We do offer a tour of Southwest Detroit on Saturday and one of Detroit’s Public Art on Sunday if you are interested in experiencing other aspects of the city. You can register for any of them at wheelhousedetroit.com/tours. In 2011, most of our tours sold out, so don’t wait too long!

Looking forward to seeing you at the Wheelhouse over Memorial Day weekend!

May E-Blast

We believe our monthly email missives are truly the best way to stay up-to-date with Wheelhouse goings-on. Check out our latest and, if you agree, sign up at wheelhousedetroit.com!

Hello there, Wheelhouse friend!

We are now fully entrenched in our seven-day-a-week summer schedule. We are open Monday through Saturday from 10 a.m. to 8 p.m. and on Sundays from 11 a.m. to 5 p.m. The only day we will be closed this month is May 30, when we’ll take a belated day off for Memorial Day. Otherwise, come by during our posted hours and we promise that we will be here rain or shine!

Retail+Service
Looking for a new ride? Look no further! We have hybrids and cruisers starting at just $300. We carry Kona, Origin 8 and Sun. For an updated list of bikes currently on the floor, head over to Bikes for Sale.

We stock a wide variety of accessories that can make your bike prettier, tougher, more utilitarian…whatever you desire it to be! We carry pumps, lights, racks, baskets, saddles, pedals, fenders, bells and helmets…and if we don’t carry it, we get special orders in weekly.

Never let it be said that we put the cart before the horse: we finally have t-shirts! Featuring our street/spoke logo in white on black and retailing for $15, you’ll want to buy a spare!

Tune-ups are back to regular price: 50 bucks. We pride ourselves on quality service and a quick turn-around, so drop your bike off and, when you pick it up, we believe that you will be highly satisfied with the results. And if you are not? We promise to rectify the situation.

Tour the city with Wheelhouse!
We blast into our peak tour season with our May roster, which includes at least three tours a week. This weekend features Architecture (5/5 10 a.m.), Underground Railroad (5/5 1 p.m.) and Grandmont Rosedale (5/6 11 a.m.). The rest of the month features Urban Agriculture, Eastern Market, Hamtramck, Belle Isle, Midtown/Woodbridge, Murals of Southwest Detroit, Automotive Heritage, Southwest Detroit/Fort Wayne, Public Art and our favorite Memorial Day Weekend treat: Techno in the 313. Be sure to visit wheelhousedetroit.com/tours to read up on our complete roster of offerings and to make a reservation.

Our tours are a fun and healthy way to explore the city, and we believe that even life-long Detroiters will learn a thing or two on them! To make sure that we have accurate and up-to-date information, we partner with community organizations and then share a portion of the proceeds — over $6,000 to date — with the group that helped us design and execute the tour. Some of our partners include People for Palmer Park, Bridging Communities, Automotive National Heritage Area, Michigan Trails and Greenways Alliance, the Sierra Club, Villages CDC and the Belle Isle Conservancy.

We also offer private group tours, which are great as a corporate team-building exercise, non-profit fund-raiser, conference activity or pre-wedding excursion. Group rentals are also available at a discounted rate with an advance reservation. Give us a call at 313-656-2453 or email us at info@wheelhousedetroit.com and we’ll set something up!

Fender Bender Maintenance Classes
Mark your calendars for our bi-weekly bike maintenance classes taught by our friends at Fender Bender! The two hour Tuesday workshops includes instruction on how to change a flat, patch a tube, adjust your seat and handlebars plus some trouble-shooting tips, Rules of the Road discussion and commuting guidelines. Classes cost just $5 and include a patch kit. Dates are May 8 and 22; June 12 and 26; July 10 and 24; August 14 and 28; and September 11 and 25. They start at 6 p.m. sharp and are first-come, first-serve.

Wednesday Wheelhouse Workouts
Every other Wednesday, join us for Wheelhouse Workouts, a 20-mile fitness ride at a casual pace (12 to 15 mph) with a varying route. This ride is offered in conjunction with our friends at FitnessWorks, who will kindly provide participants with a rest and water stop. Dates are May 16; June 6 and 20; July 18; August 1 and 15; and September 5 and 19. This ride is FREE!

Other Great Events
There is a great number of exciting rides in Detroit this year, and we wanted to make sure that we at least inform you of the ones in which we are involved!

  • Ride of Silence: An annual, national, slow-paced bicycle ride that honors those cyclists who have been killed or injured while cycling on public roadways. The 10-mile Detroit Ride of Silence will be on May 16 at Belle Isle leaving from Scott Fountain promptly at 7:00 pm.
  • Cycle Into Spring: Join the Detroit Eastside Community Collaborative for this inaugural event on May 19 to raise funds for the Conner Creek Greenway. The 20-mile route will begin and end at Maheras Gentry Park on the shores of the Detroit River; sites include Mt. Olivet Cemetery and Chandler Park. The ride costs $25 or $35 with lunch from Slow’s Bar B Q. Join us on the Eastside for a fun ride for a great cause! Registration is open.
  • Detroit Up North Ride: We’re hitting the road to Port Austin! There are one- and two-day options for this 150-mile haul and you can also choose to camp with us if you so please. Get the deets here and register here.
  • Tour de Troit: Registration is open for the Eleventh Annual Tour de Troit. This year, the date is September 15. We’re looking at 5,000 participants this year, so lock your spot in early!

We will have more information on other rides we support in future E-Blasts, including Cycle for Literacy (June 16), Bike the Bridge (June 17), Colin Hubbell Memorial Ride (August date TBD), Jcycle II (August 19) and Compuware Motor City Bike Ride (August 25).

One last thing: Wheelhouse will be providing free bike parking at all Detroit City FC home games, which will be held at Cass Tech. The matches are set for May 12 and 26; June 2, 16 and 23; and July 1. We are super excited to support Le Rouge!

See you soon at the Wheelhouse…and on the road!

Looking forward to a great summer,
Your Friends at Wheelhouse Detroit

1340 E. Atwater
Detroit, MI 48207
313-656-BIKE (2453)
www.wheelhousedetroit.com
wheelhousedetroit.wordpress.com
Become a Facebook Fan of Wheelhouse Detroit Bike Shop!

Summer Hours In Effect!

Wheelhouse is now open seven days a week! Monday through Saturday 10 a.m. to 8 p.m. and Sunday from 11 a.m. to 5 p.m.

Our summer hours are in effect from May through September. See you soon!

Watch out Port Austin!

On June 8 and 9, denizens of Detroit will peaceably invade Port Austin, a charming town at the Tip of the Thumb on Lake Huron.

Wheelhouse is organizing a supported group ride with one- or two-day options with optional camping. Find out more here!

WH + Detroit City FC

We are thrilled to announce that we will be providing free bike parking at Detroit City FC home matches, which will be held at Cass Tech. Check out more info at their website and get connected on Facebook.

Sunday is the last day to purchase a $30 season ticket and get a scarf thrown in. What a deal!

You can buy online or head over to Nancy Whiskey’s in North Corktown to purchase in-person starting at 7:30 p.m..

Viva Le Rouge!

Bikes for Sale at the WH

We are just getting our 2012 bikes in for sale…Here is a rundown of what we have at the moment. Konas are due in next week.

From Sun Bikes:

Origin8 Cutler. This bike has won us over with its steady handling and recession-friendly pricing. Black 7-Speed $330 – 47, 52, 56, 59 cm in stock; Grey Single Speed $300 56 cm in stock.

Origin8 Folding Bike. 3-Speed In Stock. Perfect for a boat or a frequent traveler!$369

Origin8 Bully. 7-Speed 20″. Aggressive styling with a compact design for easy in-and-out of your apartment, house or office.$359

Cruz 7. 7-Speed cruiser in a sharp orange! 18 in$349

Drifter. Classic styling belies its ultra-light frame. Best of both worlds. $360. 16″ female frame in stock in pink. 7 speeds.

And, left over from 2011:

Origin8 Brutus. Enormous 700×40 tires. Flip-flop hub. Battleship navy blue roughed-up paint job. $499SALE PRICE: $375 – 54 cm in stock.

March E-Blast

Here is our March E-Blast. It has info about the upcoming season and special tune-up prices and bike sales. If you like what you read, you should sign up on our website! We send out emails once a month that let you know what’s up at the Wheelhouse and in the greater world of Detroit cycling.

Happy spring, dear Wheelhouser!

We are so thrilled to be kicking off our 2012 season this weekend! We officially open our doors at 11 a.m. on Friday, March 16 and we’ll be open Friday, Saturday and Sunday from 11 a.m. to 7 p.m. through April — we go to a seven-day-a-week schedule beginning May 1. Roll on down and say hello!

Show your bike some love
Whether your trusty cycle has spent the winter lonely and unused or you took full advantage of the mild winter, it more than likely needs a tune-up! This weekend only, we are offering an extra-special deal in honor of the 3rd Annual Marche du Nain Rouge, which will take place Sunday, March 25 at 1 p.m. in the Cass Corridor. Drop your bike off and utter the magic phrase, “Get that Nain off my back!” and a full tune-up will run you just 35 Bucks!

For the remainder of our spring season, a tune-up will cost $40 and in May, it jumps up to our regular price of $50.

A tune-up entails a complete inspection, adjustment and lubrication of your bicycle. We adjust gears and brakes, true wheels, adjust the headset and bottom bracket and check all nuts and bolts. We will also lube your bike as needed. We will perform all repairs necessary to put your bike into the best shape it can be for safe and reliable operation. If your bike needs any new parts, we will let you know, but parts and installation labor are not included in the initial fee. We recommend tune-ups once a year at a minimum for all bikes.

Shop local, shop Wheelhouse!
In the market for a new ride? Our 2012 stock will be arriving in the next month, so we have slashed prices on any 2011 bikes that remain in stock including an Origin 8 Cutler 7-speed for $255 (Reg. $330) and a single speed for $225 (Reg. $299); Sun Drifter 7-speed step-through in blue for just $310 (Reg. $360); single speed Sun adult trike in white for $330 (Reg. $370); Origin 8 Brutus for just $375 (Reg. $500); Kona Smoke for $350 (Reg. $429); and Kona Jake for $599 (Reg. $899).

We also have a robust selection of tubes, lights, bags, racks, locks, helmets, tires and more so come by and shop Wheelhouse for those accessories your bike has its heart set on!

As featured in National Geographic Traveler!
Over the last four years, we have learned what works and what doesn’t in terms of bike touring and are committed to fun, informative and safe outings that enhance the communities that we visit. This year, we have over 90 tours on our calendar. Where will we pedal? Southwest Detroit, Hamtramck, Eastern Market, Belle Isle, Indian Village, Palmer Park, the Conner Creek Greenway….and many other fascinating Detroit neighborhoods. What will we discover? Architecture, Urban Farming, Automotive Heritage, Public Art, Underground Railroad History…and lots of other compelling aspects of Detroit’s history — and present.

Last year, most sold tours out, so we recommend visiting our Tours Page today to peruse our calendar of offerings and reserve your spot today. You can also download a handy-dandy one-pager listing here.

We also want to make sure you know that we do private group tours, which are great as a corporate team-building exercise, non-profit fund-raiser, conference activity or pre-wedding excursion. Group rentals are also available at a discounted rate with an advance reservation. Give us a call at 313-656-2453 and we’ll set something up!

What’s in the works for 2012
At the shop, you’ll see a mix of familiar and new faces. Of course, Karen and Kelli are back, along with Alex, Ron and Rob and our team of amazing tour staff: Brian, Mike D., Todd, Patrick, Mike G., Paul, Marc, Tiffany, Melissa and Jeremy. You’ll also be meeting some new employees, including Sarah, Tatiana and Mari in the coming weeks, so be sure to stop by and introduce yourself!

We have a ton of plans for the season, culminating with the Eleventh Annual Tour de Troit, which is set for September 15. There’s also the inaugural Detroit Up North on June 8 and Compuware’s Motor City Bike Ride on August 25 for starters, so we will be sure to let you know about registration opportunities for them as well as others that are still in the works.

We will also be hosting a FREE bi-weekly Wednesday night ride in partnership with FitnessWorks. Also bi-weekly, but on Tuesdays, we’ll be holding low-cost maintenance workshops in partnership with Fender Bender. More details to come!

Last but not least, we are super-excited to be a sponsor of Detroit Bike City at Cobo Center on March 24. We will have a vendor booth at the show and will also be providing free attended bike parking. Hope to see you there!

In closing, we can’t thank you enough for your past support of Wheelhouse, and are really looking forward to another year exploring the Motor City on two wheels.

Sincerely,
Your Friends at Wheelhouse Detroit

1340 E. Atwater
Detroit, MI 48207
313-656-BIKE (2453)
www.wheelhousedetroit.com
wheelhousedetroit.wordpress.com
Become a Facebook Fan of Wheelhouse Detroit Bike Shop!